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“Never anything but pure greenwash” – Greta Thunberg calls out fashion industry

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Swedish climate activist Greta Thunberg has used an interview with Vogue Scandinavia to call out fashion brands that label themselves as “sustainable”

In the interview, Thunberg says that clothing brands need to take more responsibility for the environmental impacts that the production and distribution of their products has.

It follows the activist posting a tweet that accuses some brands of “greenwashing” whereby they produce ads that make consumers think their products are sustainable.

In the interview, Thunberg says the last time she purchased a new item of clothing was three years ago and even it was second-hand.

The climate activist went onto note that fast fashion is used by many as “disposable”… calling for a “system change”.

Fast fashion is known to be the production of “rapid, low-cost clothing” designed to meet seasonal trends

The UN believes the fashion industry is “the second-most polluting industry in the world”… accounting for more than 20% of wastewater globally.

In regards to carbon emissions, the sector is responsible for about 8% of the total worldwide.

This follows a landmark climate change report concludes global warming is widespread, rapid and intensifying – and humans are to blame.

According to the report – climate change is now “affecting every inhabited region across the globe”.

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