A recent Supply Chain Summit proved to be an insightful and engaging event that brought together thought leaders from various sectors of the industry to share their ideas on innovation and technology that drive the supply chain and retail sectors.
Merline McGregor, the General Manager ANZ of Pattern® International, discussed the latest trends and strategies that brands are utilising to establish and protect themselves online while engaging in their eCommerce journeys. McGregor emphasised the importance of using innovative solutions to navigate the complex world of eCommerce, from implementing effective digital marketing strategies to optimising supply chain management.
Her comments shed light on the challenges and opportunities that businesses face in the online marketplace and underscored the importance of embracing innovation and technology to remain competitive in today’s rapidly evolving retail landscape.
