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Empowering people with chronic illness

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The Spoonie Society was founded in Melbourne, Australia by Dominique Ribeiro Da Silva and Helene Hill. Dominique and Helene are very familiar with the suffering and stigma that is associated with having a chronic illness as they both suffer from Endometriosis and Polycystic Ovarian Syndrome.

Dominique was diagnosed with Endometriosis in July of 2019 via laparoscopy & endometriosis excision. She has since undergone multiple procedures in order to obtain the best quality of life. Dominique has built a career in digital marketing working for Australia’s leading publisher for the health industry. Dominique’s entrepreneurial spirit has assisted in bringing The Spoonie Society to fruition and hopes that this diary will assist in supporting the spoonie community.

Helene was diagnosed with Endometriosis in August of 2018 and has also undergone multiple surgeries & procedures includinga ketamine infusion for pain. Helene has a Bachelors in Fashion Design from Whitehouse Institute of Design and has previously worked in Hong Kong for a global sourcing company. In addition to this Helene is a strongwoman athlete and was crowned Victoria’s 3rd Strongest Woman in 2019.

Dominique and Helene met through social media in 2020 after sharing their journey’s with Endometriosis and Polycystic Ovarian Syndrome. Together Dominique and Helene hope that through The Spoonie Society, chronic illness sufferers will find their voice and help gain awareness on chronic illnesses.

For more information, head to their website.

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AI is transforming business efficiency, but poses significant legal risks

AI enhances business efficiency but poses significant legal and compliance challenges requiring careful management and understanding of risks.

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AI enhances business efficiency but poses significant legal and compliance challenges requiring careful management and understanding of risks.

Understanding risks related to data privacy and human error is essential for responsible AI use.

Katie Richards from Virtual Legal discusses the application of AI in business functions.

Many businesses utilise AI not only for marketing but also for legal document review and drafting responses to disputes.

Properly priming AI is critical, as unclear questions can yield unsatisfactory answers.

In Australia, laws vary by state and region, necessitating attention to location-specific legal variables.

Businesses often overlook the need for tailored queries when using AI for legal concerns.

This oversight can lead to significant issues, such as breaches in data confidentiality or inaccurate information.

The importance of reading AI application terms cannot be understated, as negligence could void cyber insurance.

Human interaction with AI can affect outcomes, particularly in sensitive areas like mental health support, where reliance solely on text communication may be insufficient.

Businesses must thoroughly assess their AI integration, including potential liabilities and proper legal advice.

Comprehensive business health checks focusing on AI usage are becoming increasingly necessary.

Individuals seeking to improve their understanding and compliance can reach out to experts through companies such as Virtual Legal for guidance on securing their business practices in an AI-driven landscape.

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Healthier, ethical dog treats for modern pet parenting

Growing demand for ethical, human-grade pet treats drives innovation in the Australian pet food market through brands like Treatables.

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Growing demand for ethical, human-grade pet treats drives innovation in the Australian pet food market through brands like Treatables.

As pet ownership evolves, more Australians are seeking healthier and ethically produced treats for their animals.

Treatables aims to cater to this growing demand with human-grade, plant-based snacks that support canine wellbeing.

Neil Cox, co-founder of Petervescence, discussed the rise of pet parenting and the subsequent need for premium products.

The global pet market is expanding rapidly, with many owners viewing their pets as family members. This shift has led to increased interest in trustworthy, high-quality products that support dogs’ health and dietary variety.

Treatables stand out due to their appealing scent and taste, being made in a human-grade facility in New Zealand. They are all-natural and free from additives, preservatives, and fillers.

While dogs typically enjoy meat-based diets, these treats are designed to supplement rather than replace meat, introducing important dietary diversity with fruits and vegetables.

The product line features several flavours, including peanut butter and blueberry, each primarily based on dates – known for their digestive health benefits.

Sustainability and ethical sourcing are key components of Treatables’ mission. The company ensures high-quality ingredients are sourced exclusively from reputable regions, avoiding those from China due to quality concerns.

Treatables is actively expanding into various markets, including the United States, and receiving positive feedback. They are also looking to introduce more flavours and functional treats tailored to specific health needs.

Consumers can purchase Treatables online or from independent pet stores, with plans underway for direct sales through their website.

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AI transforms retail: Aussie shoppers embrace smarter ways to buy

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Artificial intelligence is rapidly reshaping how Australians shop, with a sharp rise in consumers using AI-powered tools to personalise their retail experience. From tailored recommendations to voice-assisted purchases, shoppers are seeking convenience and connection like never before. Hayley Fisher from Adyen says businesses must act now to stay relevant by investing in AI and offering seamless, multi-channel customer journeys.

Yet while consumers are moving quickly, many retailers are falling behind. Adyen’s latest Retail Report reveals that only 26% of retailers plan to invest in AI this year, raising questions about who may be left behind as the sector evolves.

Hayley Fisher from Adyen joined us to unpack the findings. She says AI is not just a passing trend – it is becoming central to how people discover, decide, and buy. “Retailers need to meet customers where they are,” she explains, “and that means delivering a seamless journey across both online and in-store touchpoints.”

With shoppers demanding more tailored experiences, Fisher warns that failing to act could cost retailers not only customers, but their long-term relevance.

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