Leaders

Democrats and Republicans are turning to celebrity power to sway undecided voters

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Elon Musk is proposing a $1M voter lottery to encourage voter turnout, and the DNC’s Taylor Swift shift is facing scrutiny of its own – with the U.S. election night around the corner, it’s now or never for undecided voters.

Musk’s proposal of a $1 million voter lottery is facing legal queries – meanwhile the DNC are leveraging the influence of Taylor Swift to reach younger voters.

Dr. Karen Sutherland from the University of the Sunshine Coast shares insights into the current political voter climate ahead of November’s fast approaching election between Former President Donald Trump and Vice President Kamala Harris.

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