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Cyber fitness

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Cynch is a Melbourne-based company on a mission to help small business leaders prevent a cybersecurity incident from becoming one of the worst days of their career. We partner with small businesses, continuously profiling their cyber risks and providing the people at the heart of these businesses with everything they need to build and demonstrate cyber fitness in less than 5 minutes at a time, at a price they can afford.

Small businesses, those with fewer than 50 staff, face pressure from all directions. With budgets, time and access to expertise constrained, they are constantly on the look out for technology solutions that can make their lives easier. Few businesses we encounter are looking for on-site solutions, with cloud clearly being the future platform of small business. This move to cloud has been made exponentially more urgent with the shift to working from home in the face of the coronavirus pandemic.

Keeping a business secure is a complex undertaking and beyond the reach of those outside the cybersecurity industry. Attacks continue to evolve and threaten businesses that depend on technology. Advice from experts is often inconsistent and quite generalised creating confusion and at times apathy amongst frustrated small businesses.

All of this has results in a growing number of small businesses concerned about cyber risk, looking for how to best manage it amongst their teams. The responsibility for managing the risk day-to-day often falls to senior leaders with technology operations responsibility. This may be a younger business partner, office manager or owner themselves if the team is small enough.

As smaller businesses feel the devastating impacts of cyber attacks both professionally and personally, we at Cynch are determined to bring cyber fitness to the market to ensure the backbone of our economy can not only survive, but thrive.

For more information, head to https://cynch.com.au/

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Leaders

Wealth building requires discipline over chasing returns

Australians urged to prioritise disciplined investing over chasing high returns amidst concerns of an impending asset bubble

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Australians urged to prioritise disciplined investing over chasing high returns amidst concerns of an impending asset bubble.

In Short:
– Australians are building wealth through disciplined saving and investing rather than chasing high returns.
Bryce Jenkins warns against heavy investments at market peaks due to risks from asset bubbles.

Australia’s financial landscape is evolving as individuals pursue disciplined wealth-building habits. Bryce Jenkins from The Virtuous Collective emphasises that it is not investments that lead to wealth but rather the consistency of disciplined saving and investing.

Recent market trends indicate that exceptional returns seen in property, cryptocurrencies, shares, and bonds may not persist. Jenkins argues that committing additional capital to a portfolio has a more significant impact on wealth than simply chasing high returns.

He cites scenarios from his book, “11 Unpopular Reasons Why I’m Rich and You Are Not,” illustrating how even small capital injections can significantly benefit investors over time.
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Leaders

Rising workplace loneliness sparks leadership rethink in Australia

Australian workplaces face rising loneliness, prompting calls for leaders to enhance authentic communication according to new employee report

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Australian workplaces face rising loneliness, prompting calls for leaders to enhance authentic communication according to new employee report.

In Short:
– Australian workplaces face rising unhappiness, prompting calls for authentic executive communication and insights on challenges.
– Nearly half of Australian employees feel lonely, affecting productivity, with effective communication crucial for engagement.

As unhappiness and distrust rise in Australian workplaces, this year’s employee communication impact report calls for authentic communication from executives.

David Burnand from Staffbase provides insights into the challenges facing employers. Employers often express a desire for authenticity but fear potential backlash.

This concern is exacerbated by the current emphasis on productivity, which can overshadow the need for genuine communication. Many HR managers advise caution, suggesting that leaders should remain reserved, which impacts workplace dynamics.Banner

In Australia, nearly half of the workforce experiences some level of loneliness, often due to disconnection from their organisations.

This sense of isolation correlates with a 23% increase in job-seeking behaviour and significantly lowers productivity.Download the Ticker app

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Leaders

AI Baby Sleep Help: How Technology Is Changing Parenting

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AI offers personalised support to overwhelmed parents seeking smarter solutions for baby sleep challenges.

In Short:
– Parents are seeking effective sleep solutions for babies, with AI offering personalised support.
– Camille Jaramis aims to simplify parenting information by providing tailored and empathetic AI responses.

Parents are increasingly seeking effective ways to help their babies sleep. Artificial intelligence is emerging as a solution, providing personalized support to families overwhelmed by information. Camille Jaramis from Ask Yawn shared insights into the challenges parents face. She highlighted that while parenting isn’t inherently broken, the existing system often complicates things. With her background as a certified sleep consultant, Jaramis aims to simplify parenting information.Banner

The abundance of resources can overwhelm parents. Jaramis compared parenting advice to a vast library, where finding specific information feels daunting. The solution is a librarian-like tool that interacts with parents to find tailored resources quickly.

Jaramis emphasised the importance of clarity for parents, noting that every child’s journey is unique. Traditional search engines often lead to generic advice, making it challenging to find relevant solutions. AI can streamline this process by delivering tailored responses instead of overwhelming the user.Download the Ticker app

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