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AI enters the Big Brother house, raising concerns around the truth of reality TV

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How will the integration of AI into reality TV impact audience engagement and what role will this have on the future of entertainment?

The latest season of Big Brother has left fans scratching their heads with the introduction of Big Brother AI, also knowns as BB AI, taking centre stage.

Tom Finnigan from Talkingbrands.ai joins to discuss all the curious AI cases of the week. #featured

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