Money

How will Loyalty programs thrive in the post-cookies era?

Published

2 years ago

February 8, 2024

The removal of cookies from Google and other platforms in 2024 is setting the stage for loyalty programs to be the new customer tracking tool.

In the wake of the removal of cookies from major platforms like Google in 2024, businesses are scrambling to find alternative methods to track and engage with customers online.

Loyalty programs have emerged as the new go-to tool for brands, offering a personalised and effective way to connect with consumers in the absence of traditional tracking mechanisms.

These new programs are undergoing a significant technological revolution, with retailers leveraging these programs to not only replace the functionalities of cookies but also to enhance their engagement capabilities in the ever-evolving digital marketplace.

Loyalty programs offer a personalised experience, allowing retailers to gather valuable data and tailor their marketing strategies based on individual customer preferences.

While these programs offer a promising alternative to cookies, a critical issue arises with low customer engagement. Up to 80% of customers fail to utilise their loyalty cards, both online and in-store.

Jodie Wilson, co-founder and Director from Elevate Loyalty, shares her key insights into the field of loyalty programs.

Money

Wall Street hits record highs as markets shrug off Venezuela tensions

US markets hit record highs as investors shrug off geopolitical tensions, with the S&P 500 up 0.7% and Dow 1%.

Published

4 days ago

January 7, 2026

Harvey Vargas

US markets hit record highs as investors shrug off geopolitical tensions, with the S&P 500 up 0.7% and Dow 1%.

US markets surged to fresh records as investors looked past recent geopolitical tensions following the US attack on Venezuela. Confidence returned quickly, driving broad gains across major indices.

The S&P 500 climbed 0.7% to reach a new all-time intraday high, while the Dow Jones Industrial Average jumped 495 points, or 1%, also setting a record during Tuesday’s session.

The rally signals continued optimism around economic resilience, despite global uncertainty and ongoing international conflicts.

Subscribe to never miss an episode of Ticker – https://www.youtube.com/@weareticker

#WallStreet #StockMarket #SP500 #DowJones #MarketRally #USMarkets #GlobalMarkets #TickerNews

Money

Dow hits record after U.S. military action in Venezuela

Dow Jones surged 600 points post-U.S. action in Venezuela, boosting energy stocks amid cautious gold futures rise.

Published

5 days ago

January 6, 2026

Harvey Vargas

Dow Jones surged 600 points post-U.S. action in Venezuela, boosting energy stocks amid cautious gold futures rise.

The Dow Jones Industrial Average surged nearly 600 points to a record close following U.S. military action in Venezuela. Investors responded positively, signalling confidence that the geopolitical situation would not spiral out of control.

Stocks rallied alongside rising crude oil prices, with energy companies like Chevron and Exxon Mobil leading the gains. Analysts noted that oil infrastructure rebuilding in Venezuela could provide long-term benefits for the sector.

Despite the bullish market reaction, gold futures also rose, suggesting that some traders remain cautious amid global uncertainties.

Subscribe to never miss an episode of Ticker – https://www.youtube.com/@weareticker

#DowJones #StockMarket #Venezuela #Maduro #OilPrices #EnergyStocks #Geopolitics #TickerNews

Money

Wall Street eyes further gains in 2026 as rate cuts fuel optimism

Wall Street enters 2026 optimistic as falling interest rates and strong earnings drive stock market expectations amid economic resilience.

Published

6 days ago

January 5, 2026

Harvey Vargas

Wall Street enters 2026 optimistic as falling interest rates and strong earnings drive stock market expectations amid economic resilience.

Wall Street is entering 2026 with renewed confidence as falling interest rates and robust corporate earnings lift expectations for continued stock market gains. Analysts say an easier monetary policy is providing fresh momentum for equities after several strong years.

The US economy has continued to show resilience, with businesses maintaining healthy balance sheets and earnings growth holding up despite global uncertainty. Lower borrowing costs and supportive fiscal settings are expected to further boost investor sentiment.

However, market watchers remain cautious, warning that optimism could fade quickly if economic data disappoints or inflation pressures return.

Subscribe to never miss an episode of Ticker – https://www.youtube.com/@weareticker

#WallStreet #StockMarket #USMarkets #InterestRates #Investing #MarketOutlook #Ticker #FinanceNews