Money

Uh-oh: we are entering “beer market” territory

Published

on

Heineken, the world’s second-largest brewer, has seen signs of a slowdown in demand for its beer – “a beer recession”.

The company made the announcement while reporting its third-quarter sales rose by less than expected.

Heineken shares were down as much as 8.1% in early trading.

“We increasingly see reasons to be cautious on the macroeconomic outlook, including some signs of softness in consumer demand,” Chief Executive Dolf van den Brink said in a statement.

Heineken said it retained its full-year outlook for operating margin to be stable or increase modestly this year.

In Europe, where Heineken is the market leader, warm weather helped to drive sales despite rising inflation.

Trending Now

Exit mobile version