Live music performances remain a potent force in todays age of streaming

Beyond traditional revenue streams, artists are earning substantial income from concert tickets, merchandise sales, and even movie ticket sales.

Streaming platforms such as Spotify play a central role, while the convergence of music and movies, as seen in James Bond songs or the Barbie movie soundtrack, illustrates the industry’s diverse opportunity for exposure.

Additionally, the integration of artificial intelligence in music creation and listening services is reshaping the space to assist with discovering new artists.