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Apple shakes up AI leadership to enhance Siri performance

Apple reshuffles AI executives, appointing Mike Rockwell to lead Siri, amid ongoing struggles and delays in AI product development.

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Apple reshuffles AI executives, appointing Mike Rockwell to lead Siri, amid ongoing struggles and delays in AI product development.

In Short

Apple is reorganising its AI leadership, with Mike Rockwell taking charge of Siri following CEO Tim Cook’s concerns about John Giannandrea. This shift aims to enhance Siri’s development amidst delays and competition in the AI market.

Apple Inc. is reorganising its artificial intelligence leadership to enhance the development of Siri following recent delays.

CEO Tim Cook has expressed a lack of confidence in AI head John Giannandrea, prompting the appointment of Mike Rockwell, the creator of the Vision Pro headset, to oversee Siri.

Rockwell will report to software chief Craig Federighi, effectively removing Siri from Giannandrea’s jurisdiction. Apple plans to announce these changes to employees this week.

Lagging competitors

The company faces pressure as its AI technology continues to lag behind competitors. Despite promoting AI features for the iPhone 16, these features have been delayed, leading to dissatisfaction amongst staff.

Rockwell, an experienced executive known for product innovation, will replace Giannandrea but will not cause his immediate departure from the company. Giannandrea will continue managing AI research, testing, and related technologies.

Over the years, Siri has been led by several executives, and Giannandrea took over in 2018. Apple’s internal discourse increasingly aligns AI initiatives with hardware, which may support deeper integration of AI in future products.

The upcoming AI changes within Apple were anticipated, as the company has been adjusting personnel to strengthen the Siri team. Rockwell’s background may enable improved personalisation of Siri, reflecting years of proposed enhancements.

Ahron Young is an award winning journalist who has covered major news events around the world. Ahron is the Managing Editor and Founder of TICKER NEWS.

Tech

Ariane 64 takes flight carrying Amazon’s broadband satellites

Ariane 64’s maiden launch from French Guiana carries 32 Amazon satellites, starting 18 missions to enhance global broadband access.

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Ariane 64’s maiden launch from French Guiana carries 32 Amazon satellites, starting 18 missions to enhance global broadband access.

Europe is entering a new spaceflight era as the Ariane 64 prepares for its maiden launch from French Guiana. The rocket, the most powerful ever developed in Europe, features four boosters and is capable of delivering more than 20 tonnes into low Earth orbit.

The launch window opens at 4:45 p.m. UTC and closes at 5:13 p.m. UTC, with the mission expected to last one hour and 54 minutes. During the flight, satellites will be deployed in pairs, marking a critical technical milestone for Europe’s space ambitions.

This first flight is a major test for the Ariane 6 program, setting the tone for future commercial and institutional launches from Europe’s space sector.

#SpaceLaunch #Ariane6 #AmazonSatellites #LEO #SpaceTech #BroadbandFromSpace #RocketScience #TickerNews


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SpaceX shifts focus to Moon with ambitious Lunar City plans

Elon Musk shifts SpaceX focus from Mars to a 2027 Moon landing, merging with xAI for AI satellite networks.

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Elon Musk shifts SpaceX focus from Mars to a 2027 Moon landing, merging with xAI for AI satellite networks.

Elon Musk has set his sights closer to home—literally. SpaceX is now prioritizing the creation of a self-sustaining city on the Moon within the next decade. The ambitious plan marks a major shift from previous Mars-focused strategies, aiming for an uncrewed Starship landing as early as 2027 to support NASA’s Artemis program.

This pivot comes as SpaceX merges with Musk’s xAI, combining the companies into a massive $1.25 trillion valuation. Musk believes the Moon offers practical advantages for launches, making it a more strategic stepping stone for humanity’s future in space.

Alongside lunar ambitions, SpaceX is also developing satellite networks to back AI technologies in orbit. Despite the excitement, NASA’s Artemis program has faced delays, pushing the first crewed lunar flight to March due to technical issues.

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Claude AI is transforming software engineering and productivity

Anthropic’s Claude AI now manages coding tasks, boosting productivity by 50% as engineers shift to oversight roles.

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Anthropic’s Claude AI now manages coding tasks, boosting productivity by 50% as engineers shift to oversight roles.

Anthropic has confirmed that its AI, Claude, now handles almost all coding tasks at the company. Engineers are shifting from writing code to oversight and planning, marking a major change in how software development teams operate.

Users report a productivity boost of 50 percent since implementing Claude, highlighting the potential of AI to reshape workflows and day-to-day operations. The shift raises questions about the balance between human oversight and automated code generation.

The move has also affected markets, with shares of Indian IT services companies falling as investors assess the impact on traditional tech roles. Industry leaders stress that while AI can generate code, human input remains crucial for design, review, and strategic decision-making.

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