Tech

Apple may increase iPhone prices despite tariff management

Apple may increase iPhone prices despite managing Trump-era tariffs effectively ahead of new model launch

Published

4 months ago

September 4, 2025

Ahron Young

Apple may increase iPhone prices despite managing Trump-era tariffs effectively ahead of new model launch

In Short:
– Tim Cook strengthened Apple’s U.S. investment with a $100 billion commitment despite tariff pressures.
– Analysts predict iPhone price rises due to increased component costs and enhanced features.

Apple CEO Tim Cook has successfully managed the company’s relationship with the White House amid tariffs.

Cook presented President Donald Trump with a gold plaque while announcing a $100 billion U.S. investment.

This was part of a broader commitment to spend $600 billion in the U.S. over the next five years.

Despite these efforts, analysts predict Apple may raise iPhone prices due to ongoing tariff pressures.

CounterPoint’s Jeff Fieldhack noted speculation about a potential increase. While Apple has managed the impact of tariffs better than anticipated, it has incurred costs amounting to $800 million recently.

Pricing Trends

Apple has a history of cautious pricing strategies.

While it has not raised prices significantly in recent years, component costs have increased. Analysts expect upcoming iPhones to boast enhanced features, which could justify a price rise.

Additionally, reports suggest an entry-level Pro model may be eliminated, leading consumers to face higher starting prices for new devices. Cook previously stated that there were no immediate price changes to announce.

Tech

CES 2026 Highlights: AI, robotics, and the future of innovation

CES 2026 explores AI, robotics, and sustainability, reshaping the global economy and redefining productivity and market dynamics.

Published

19 hours ago

January 8, 2026

Harvey Vargas

CES 2026 explores AI, robotics, and sustainability, reshaping the global economy and redefining productivity and market dynamics

CES 2026 in Las Vegas is showing how technology is not just shaping consumer products but redefining the global economy. From AI breakthroughs to robotics innovations, the event highlights how new technologies are changing the way we work, move, and invest.

Brad Gastwirth from Circular Technologies joins us to share his insights on the biggest trends driving this transformation.

The event underscores the growing role of AI in shaping both market dynamics and consumer demand patterns, signalling a new era of innovation.

Robotics, mobility, and sustainability are also at the forefront. From real-time AI-driven mobility tech to energy-efficient computing, CES demonstrates how emerging technologies are integrating across sectors. Brad discusses the intersections of technology, sustainability, and capital expenditure, revealing how these trends are set to reshape productivity paradigms and sector leadership in the coming years.

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#CES2026 #AIRevolution #Robotics #Innovation #MobilityTech #SustainableTech #TechTrends #TickerNews

Tech

CES 2026 opens with AI powering the future of tech

AI dominates CES 2026 in Las Vegas, shaping future tech with smarter, personalized products for everyday use.

Published

19 hours ago

January 8, 2026

Harvey Vargas

AI dominates CES 2026 in Las Vegas, shaping future tech with smarter, personalized products for everyday use.

The annual Consumer Electronics Show has officially opened in Las Vegas, with artificial intelligence taking centre stage across nearly every major product category on display. From consumer gadgets to enterprise tools, AI is shaping how technology is designed, used and experienced.

Major tech companies are showcasing smarter, faster and more personalised products, highlighting how AI is moving beyond concepts and into everyday applications. The focus this year is on practicality, efficiency, and seamless integration into daily life.

As CES continues, the event is setting the tone for where technology is heading in 2026, with AI no longer an add-on but a foundation for innovation.

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#CES2026 #ArtificialIntelligence #TechNews #Innovation #FutureTech #LasVegas #AIRevolution #Ticker

Tech

AI could outpace humanity within five years, experts warn

AI safety experts warn rapid advancements could outstrip humanity’s ability to manage risks, threatening jobs and global stability.

Published

3 days ago

January 6, 2026

Harvey Vargas

AI safety experts warn rapid advancements could outstrip humanity’s ability to manage risks, threatening jobs and global stability.

A leading AI safety researcher has raised the alarm over the rapid advancement of artificial intelligence, warning that technology may soon outpace humanity’s ability to implement effective safeguards. British scientists say the world might not have enough time to prepare for the safety risks posed by cutting-edge AI systems.

AI capabilities are reportedly advancing exponentially, with performance in some areas doubling every eight months. Researchers predict that within just five years, machines could outperform humans in most economically valuable tasks, raising concerns about the stability of jobs, the economy, and national security.

Experts are calling for urgent, increased research into AI behaviour and control mechanisms. Without stronger oversight and safety measures, they warn that advanced AI could become difficult—or even impossible—to manage, potentially creating serious global risks.

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